CCN's™ audience is the largest of its type ever captured by any medium. This statement isn't hyperbole — we firmly believe that an audience of this size and quality cannot be found anywhere else in the world. And with highly engaging original content and equally engaging advertising content - developed and tailored specifically for this medium - CCN will revolutionize how we think about customers and how best to reach them.
Today there are over 53 million gamblers in the US alone - that's about one-quarter of the total adult population of the country. These gamblers make over 310 million visits to casinos every year — nearly six trips per gambler. And when they come, they come to play. Whether it's gambling or dining, entertainment or shopping, the people who visit Vegas, Reno, Atlantic City and even the smaller venues come for fun and they spend hours at a time. What makes this audience especially interesting to companies and advertisers alike is that it is almost exclusively adults. Adults already in the mood to spend money.
Because of its location in and around casinos, CCN provides all advertisers a means to reach their audience. CCN content is not restricted by any outside entity, so a national brand that wants to run a spot a little outside of the mainstream or brands whose offerings are restricted from traditional media can all find an audience through CCN.
Finally, the CCN network has an audience affected with what we like to refer to as "The Buzz." The audience is high from the world-class food they just enjoyed, the awe-inspiring show they just saw, or the winning hand they were just dealt. And a customer affected by "The Buzz" is a customer willing to spend money. With the CCN digital system, advertising your product or service on multiple screens offers the casino patron the opportunity to see your brand messages within walking distance of venues where they can make a purchasing decision. Casino patrons can now find the instant gratification they expect. Our advertisers will be the ones reaping the benefits.
With our screens advertising your product or service available within walking distance from where they stand, customers will find the instant gratification they love.